Enquiries arrive from phone calls, forms, and referrals. The Enquiry CRM in SchoolTracs keeps every lead in one place, so your team can follow up consistently, track outcomes, and convert the right prospects at the right time.
Centralize enquiry details for future follow-ups
Use this when a parent calls to ask about a trial class and you want to capture their details, source, and preferences on the spot. Everything lives in one record, so whoever follows up next sees the full context without digging through messages or spreadsheets.
The benefit is consistent follow-ups and fewer missed leads, because your team always knows what was discussed and what the next step should be.
Track pipeline stages without guesswork
Use this when multiple staff members are handling enquiries and you need a clear view of who is still deciding, who needs a follow-up, and who has gone cold. Each enquiry moves through New, Prospecting, or Lost, and only becomes a student once enrolment is confirmed.
The benefit is a cleaner pipeline and better conversion insight, because you can see where leads drop off and focus on the stages that need improvement.
Bring enquiries in from every source
Use this when enquiries come from Google Forms, social ads, or referrals and you want them to land automatically in the CRM. Leads stay separate from enrolled students, so your main database remains accurate.
The benefit is a reliable intake flow with less manual work, making it easier to nurture leads without cluttering day-to-day student records.
The Enquiry CRM is built for education centres that want better visibility, faster response times, and a clean path from first contact to enrolment.